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소셜미디어의 교통부문 활용방안 연구(Application of social media to transport systems)

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  • 소셜미디어의 교통부문 활용방안 연구(Application of social media to transport systems)
  • 김영호; 임정실; 송문진
  • 한국교통연구원


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Title 소셜미디어의 교통부문 활용방안 연구(Application of social media to transport systems)
Similar Titles
Material Type Reports
Author(Korean)

김영호; 임정실; 송문진

Publisher

고양시:한국교통연구원

Date 2012-10
Series Title; No 연구총서 / 2012-11
Pages 175
Subject Country South Korea(Asia and Pacific)
Language Korean
File Type Link
Subject Territorial Development < Transport/Logistics
Holding 한국교통연구원

Abstract

As of October 2012, Facebook has over one billion monthly active members. Facebook would be 'the third-most populous nation' on earth by population. Facebook profile is used by more than 80% of college admission officers in the U.S. to check out their potential students. It is increasingly difficult to find a government that's not involved in social media to communicate with citizens. Social media has already become a part of our daily lives.
Transportation agencies have begun to adopt social media to provide useful information such as timely update, public service and citizen engagement. This research was conducted, because there is not yet a large body of research available on social media related with transportation. (The rest omitted)