콘텐츠 바로가기
로그인
컨텐츠

Category Open

Resources

tutorial

Collection of research papers and materials on development issues

home

Resources
Economy Economic Administration

Print

KT&G: From Korean monopoly to ‘a global name in the tobacco industry’

Related Document
Frame of Image
  • KT&G: From Korean monopoly to ‘a global name in the tobacco industry’
  • Lee, Kelley; Gong, Lucy; Eckhardt, Jappe; Holden, Chris; Lee, Sungkyu
  • Taylor & Francis Group


link
Title KT&G: From Korean monopoly to ‘a global name in the tobacco industry’
Similar Titles
Material Type Articles
Author(English)

Lee, Kelley; Gong, Lucy; Eckhardt, Jappe; Holden, Chris; Lee, Sungkyu

Publisher

[Abingdon, U.K.]:Taylor & Francis Group

Date 2017-01
Journal Title; Vol./Issue Global Public Health:vol. 12(no. 3)
Pages 16
Subject Country South Korea(Asia and Pacific)
Language English
File Type Link
Subject Economy < Economic Administration
Holding Taylor & Francis Group
License

Abstract

Until the late 1980s, the former South Korean tobacco monopoly KT&G was focused on the protected domestic market. The opening of the market to foreign competition, under pressure from the U.S. Trade Representative, led to a steady erosion of market share over the next 10 years. Drawing on company documents and industry sources, this paper examines the adaptation of KT&G to the globalization of the South Korean tobacco industry since the 1990s. It is argued that KT&G has shifted from a domestic monopoly to an outward-looking, globally oriented business in response to the influx of transnational tobacco companies. Like other high-income countries, South Korea has also seen a decline in smoking prevalence as stronger tobacco control measures have been adopted. Faced with a shrinking domestic market, KT&G initially focused on exporting Korean-manufactured cigarettes. (The rest omitted)